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O'Melveny's Role in Creation of Sundance Intitute Artist Services Program Noted by Movie City News

January 23, 2012 The advice O'Melveny provided to the Sundance Institute in connection with the development of its Artist Services Program that recently made 13 films produced by Institute artists available for online rent, download, and streaming, was mentioned by Movie City News in a January 18, 2012 item about the flims' online release.

An O'Melveny team including Entertainment, Sports and Media Practice Group partner Christopher Brearton, former counsel Paul Iannicelli, and associates Gene Kang, Jacob Shapira, and Kelly Villamar, working pro bono, advised the Sundance Institute on all aspects of the initiative, including negotiating and drafting trademark and marketing agreements with the distribution platforms; assisting in securing the services of a content aggregator to facilitate the digital delivery to each of the platforms and creating a master services agreement to govern the overall relationship; and preparing licensing agreements for Sundance Institute-affiliated artists to use to access the platforms.