San Jose Mercury News: What Californians can do about Creepy Data Collection in 2020

January 01, 2020

O’Melveny special counsel Scott Pink is quoted in the San Jose Mercury News about California’s personal data privacy law, which took effect on New Year’s Day. As the article reported, the new law will allow Californians to opt out of having their information sold or shared and let them demand that it be deleted. “This is really a watershed moment for consumers,” said Scott Pink. “It’s the first law in the United States outside specialized industries like health care that provides consumers some degree of control and access over data collected on them.” Pink also noted that these changes, “will impose significant new obligations on companies doing business in California.”