Brody to Speak at the ACI's 9th Expert Regulatory Guide for the Pharmaceutical Industry

March 14-15, 2011

O’Melveny partner Steve Brody (DC) will speak at ACI’s 9th Expert Regulatory Guide to Advertising, eMarketing, and Promotions for the Pharmaceutical Industry, to be held on March 14-15. The conference will provide the guidance needed for pharmaceutical manufacturers to develop complaint internet and social media advertising and promotional programs without running afoul of FDA guidelines. Manufacturers will hear from in-house experts addressing the best practices to safely present product information as well as regulators at the forefront of pharmaceutical advertising and promotion and enforcement.

Brody and FTC Senior Attorney, Leslie Fair, will speak on the panel, “Truth in Drug Advertising: Avoiding consumer Fraud and False Advertising Allegations.”

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