Parker and Smith to Speak on FTC Enforcement Actions

May 1, 2013

O’Melveny partners Richard Parker (DC) and Linda Smith (CC) will discuss FTC Enforcement Actions in Bentonville, Arkansas on May 1, 2013.

There is a changing of the guard at the FTC but not a diminution in its aggressive enforcement policies. Attendees will learn about the hottest current enforcement trends affecting retailers and how to avoid the many pitfalls in complying with the FTC’s major advertising initiatives including “Made in the USA,” the “Green Guides,” “Up to” claims, “Eco-friendly” environmental benefit claims, and the use of endorsements and testimonials in advertising.

For more information or to register, please click here.